Sales Management


Module Objectives

  • To teach participants how to build relationship selling.
  • To acquaint participants with selling tactics
  • To understand How to build trust with customers based on the way of communication with customer, negotiation and business ethics.
  • To show participants how to avoid negative aspects of being a professional salesperson.
  • To give explaining how to evaluate salesperson performance.


  • Personal selling and sales management
    • Personal selling and when to use it.
    • Advantages of personal selling.
  • Sales Management Process
    • Management by objectives
    • Management by goals.
    • Management by rules.
  • How to build a successful relationship management.
  • Selling through channels.

Course Content

Total learning: 7 lessons
  • Lessons  0/7

    • Lecture1.1
    • Lecture1.2
    • Lecture1.3
    • Lecture1.4
    • Lecture1.5
    • Lecture1.6
    • Lecture1.7

Students List

47 students enrolled.